Underwriting

(Advertising)

KVCR TV 24 (PBS)

Averages an audience of over 500,000 households on a monthly cumulative basis and has a reach of over 10 million viewers in Inland Southern California and Greater Los Angeles area.

KVCR FM 91.9 (NPR)

Reaches over 2,100,000 residents in Inland Southern California and has a loyal audience of up to 80,000 cumulative listeners on a weekly basis.

FNX - First Nation's Experience

FNX is carried by 29 affiliate stations broadcasting into 34 states from Alaska to New York and has a potential viewing audience of more than 84.5 million households across the United States.

An Investment in KVCR is an investment in our community!

Since 1953, KVCR has powered the voice of the Inland Empire - educating, informing, and inspiring generations across Southern California. Underwriting is the name the FCC has given to public media stations acknowledging support from the business community. When your business supports KVCR, you're not buying ads - you're earning credibility, building community goodwill, and getting noticed by a loyal, values-driven audience. Now, it's your turn to amplify your brand alongside trusted PBS and NPR programming.

How much does it cost?

We are willing to work with you and your budget. Click the link below to view our current rates.

View Rates

Radio

:15 and :30 second messages written in a way that resonate with our Public Media listeners.

Digital

Display ads on our web properties at kvcr.org, kvcrnews.org, and fnx.org.

Streaming

:5 to :15 second messages that play at the beginning of our FM livestream or video that plays on our FNX app.

Events

From gatherings to large events drawing lots of people.

Newsletters

Be a part of communications sent to KVCR members!

Social Media

Your message can be shared on KVCR's Social Media Platforms.

Underwriting Gets Results

72% of NPR listeners prefer to buy products from companies that sponsor an NPR station.

74% of PBS viewers appreciate the clutter-free environment and 57% have a more favorable view of a brand for sponsoring PBS.

72% Sponsor recall amongst event attendees.

Source: National Public Media

We've been so fortunate to partner with KVCR. As a center for learning, the Museum of Riverside values opportunities to meet people where they are, and your programming helps us do just that. With a shared commitment to education and community connection, this partnership allows us to reach people who are curious about the region's cultural and natural history. Museum of Riverside